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Avoid the “Invisible Business Syndrome":
How to Position Your Business in an Overcrowded
Market
with Kelly K. O'Neil
3000 messages bombard your audience every day. Position your
company correctly, and you'll be visible above the ocean of
competing information. Your positioning statement builds the
perception your audience has of your company and brings out its
unique attributes. A powerful positioning statement will propel
more business your way; a weak positioning statement will bring
your company to its knees.
Learn:
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An exclusive
step-by-step formula to successfully position a new product, an
existing product, a business, or yourself
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The seven essential
questions every effective positioning statement must answer to
create consistency in the way your organization speaks to the
market
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The psychology of
perception and how it will make or break your sales
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The difference
between a position and a brand
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How to use your
positioning statement to make strategic decisions
Business & Marketing guru, Kelly O’Neil, is passionate
about helping entrepreneurs unleash their bigger
game. The lead author of “Visionary Women Inspiring the
World: 12 Paths to Personal Power” (Skyward, 2005), she has
recently teamed up with mega-marketing genius, Jay Conrad Levinson,
to co-author the next book in his international best selling series
called, Guerrilla Business Strategies for
Entrepreneurs.
As a National
Award-Winning Marketer and Business Strategist, Kelly has given
more than 10,000 media interviews, including: The Wall Street
Journal, CNN, Bloomberg, AP, The New York Times, USA Today, Time,
Business Week, Forbes, Fortune and MTV.
Known for her
devotion to excellence, Kelly’s company has won a multitude of
awards, including the PR Compass Award for Outstanding Public
Relations and The ADDY Award for Branding. In addition, her company
was named one of the 500 most innovative companies in America, for
which she was awarded a 2004 Purple Cow Innovator award, by
NY Times best selling author, Seth Godin.
The creator of
the Business Mastery Success Systemä, Kelly provides affordable
business and marketing solutions that empower business owners to
work smarter, not harder, overcome barriers, and achieve massive
success.
Join us! Increase Your
Visibility, Sharpen Your Business Acumen and Network Your Way
to Success!
Shared Vision Network was formed in 1991 to meet the needs
of the Successful Entrepreneur. The organization is dedicated to
improving the professional and personal lives of its members.
Monthly meetings include networking and dynamic programs about
issues that concern YOU - the busy working professional. Member
activities include social gatherings, fundraising events, and
educational events with a group of high-energy men and women who
are MAKING A DIFFERENCE.
The Network Luncheon - You are
invited to join us for lunch, and bring your business cards and
fliers so we can support you and your business or organization.
Come meet, mix, and mingle with top professionals in business and
friendship. Plan on staying afterwards for networking.
Members - Bring a gift for the raffle
and receive a little extra visibility and promotion for your
business.
On-time door prize drawing!
Don't miss the next Shared
Vision Network event - an opportunity to network and grow your
business with like-minded, successful
entrepreneurs!
Monday, April 7, 2008
at
5 p.m. is the deadline
to receive the advanced
registration discount. Pre-registration price is $35 by April 7th;
$45 at the door.
Doors open at 11 a.m. for registration; the luncheon
begins promptly at 11:30 a.m.
You'll want to allow plenty of time for networking before and
following the meeting.
Register below or call MaryPat Kavanagh at
801.649.3751.
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