8/04/2006 01:13:00 PM
Posted by Vanessa Fox, Product Manager,
and Adam Lasnik, Search Evangelist
If you happen to be in the Northern California city of San Jose
next week, you may find yourself overhearing an enormous number of
potentially cryptic-but-important acronyms like CTR, SEM, ROI, 301,
and SES. That last one stands for Search Engine Strategies, one of
the largest global conferences catering to webmasters, online
marketers and advertisers, and the people (and companies) who love
them. As luck would have it, SES is happening in San Jose Monday
through Thursday next week. Google's very own (CEO) Eric Schmidt
will participate in a discussion with conference organizer Danny
Sullivan, and many other Googlers will be speaking at SES
throughout the week as well:
Monday, Aug 7th
12:30 - 2:00
Lunch with the Google Sitemaps team
2:00 - 3:30
Social Search: Up Close With Google, Shashi Seth, Product
Manager
4:00 - 5:30
The Search Laboratories, Peter Norvig, Director of
Research
4:00 - 5:30
Domaining & Address Bar-Driven Traffic, Hal Bailey,
Strategic Partner Manager
Tuesday, Aug 8th
9:00 - 10:15
Auditing Paid Listings & Click Fraud Issues, Shuman
Ghosemajumder, Business Product Manager, Trust & Safety
11:15 - 12:30
Search Arbitrage Issues, Kim Malone, Director of Online Sales
& Operations, Google AdSense
11:15 - 12:30
Duplicate Content & Multiple Site Issues, Matt Cutts,
Software Engineer
1:15 - 2:45
The Bot Obedience Course, Vanessa Fox, Product Manager
3:30 - 5:00
Meet The Search Ad Networks, Emily White, Online Sales and
Operations Director
Wednesday, Aug 9th
10:00 - 10:45
A
Conversation With Google CEO Eric Schmidt
11:00 - 12:15
Speaking Unofficially: Search Engine Bloggers, Matt Cutts,
Software Engineer
Thursday, Aug 10th
9:00 - 10:15
Meet The Crawlers, Shiva Shivakumar, Distinguished
Entrepreneur
9:00 - 10:15
Search APIs, Mark Lucovsky, Technical Director and Rohit
Dhawan, Product Manager
10:45 - 12:00
Search Engine Q&A On Links, Adam Lasnik, Search
Evangelist
10:45 - 12:00
Vendor Chat On Measuring Success, Brett Crosby, Product
Marketing Manager, Google Analytics
We hope those of you attending the conference will check out some
of these panels and also stop by the Google booth in the expo hall.
Googlers there will be eager to hear your feedback, answer your
questions, or even just chat about the world's most colorful search
engine. If you come to SES, one thing not to miss is our annual
Google Dance, where SES attendees test drive some of our latest
creations when they're not shaking their booties or dunking
GoogleGuy (hey, it could happen). See you there?