Hey,

I’m approached by starting-out copywriters pretty frequently, looking for coaching, guidance, mentorship, stuff like that.

While it’s always flattering, I always refuse.

Not for any real reason, other than the fact that I don’t have the time. I’d probably like nothing more than to take on a couple of hungry young writers who’re eager to learn and advance…

… but right now it’s not happening. A cosmic impossibility.

But actually, now that I think about it… there is something else holding me back.

Hi there…

I sold my first salesletter for a pittance.

You wouldn’t believe me if I told you what a tiny sum it was.

And I’d like to say it was long enough ago for it to be a serious amount of dough back then, but it really wasn’t.

I wrote slower then too… so it took me 3 or 4 weeks to earn that pittance.

Not exactly the glamorous, high flying copywriting world I’d read about… but you know what?

I enjoyed every single second of it.

That in itself is priceless, the joy, the love of your art, whatever you do.

But that’s not the point.

The point is, I priced it that low because I didn’t know what I was doing.

Not the actual writing part… I had that handled, through obsessive studying of every course and book I could get my hands on.

Aside from that though, I was clueless. I had no idea what I was bringing to the table, and what my skills were worth.

That’s what got me working for so little. It’s also what made me commit dozens of other bungling mistakes in those early days.

You see, there’s just stuff you don’t get told. All the book learning in the world won’t prepare you for what’s going to jump out at you during your freelance journey.

I feel pretty lucky to have gotten this far in my career this fast… but I can also see it would have been even faster if I’d been aware of just a handful of simple facts.

So those facts are what I wanted to share with you today…

… and without further adieu, here are the 5 things that you absolutely MUST know, to get maximum benefit from your freelance career, in minimum time.

Read them, internalize them, and they’ll definitely accelerate your path. I promise.

Welcome to the blog.

And congrats on getting in on the ground floor. You’ll find real, hardcore secrets here. Marketing and copywriting stuff that others straight up don’t know, or wouldn’t share if they did.

Let’s start by talking about copy itself.

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