People constantly ask me the most important qualities in
a successful salesperson. After 15 years of working with
individuals on a personal and professional level,
personality and charisma would
top the list.
But you don’t have to be as funny as a Seinfeld, as suave as a
Connery, as sophisticated as a Diana, or even as loud and obnoxious
as a Costanza to have a personality. You just have to be positive,
fun, confident, and give others the feeling that you’re alive.
People
love a great personality. We tend to be drawn toward people who
possess charisma because they’re likeable. I don’t
know too many people who like to be around snobs, wimps, jerks,
whiners, or know-it-alls. The negativity of these types of people
breeds more negativity, just as positive energy attracts
more positive energy. You can hang around people who make you feel
good or make you feel bad, but it's you who must choose
which people you want to influence your life.
Sometimes you can't avoid them— those individuals who love
nothing more than to radiate the crap of the day. Make a positive
into a negative. Whine about their lives and bring you down,
too.
This doesn’t mean you ignore people. Let’s face it, if you have
a negative boss or co-worker, you may still have to work with them.
In this circumstance, you need to make sure that you opt for
positive choices when you’re around them. You don’t have to be
negative just because they are! And who knows? Perhaps your
positive characteristics will rub off on them. “Kill ’em with
kindness” is what mama used to say!
Exactly how did I manage to develop my personality? Try
these four tactics for boosting your self-confidence, which, in
turn, will help you naturally start behaving in a more outgoing
manner.
Like yourself…
screw the rest
—If you want others to like you, you
have to like yourself first. Resolve that you are who you are, a
person of value with unique gifts and talents to offer, and like
yourself unconditionally. Such a disposition builds high
self-esteem, which transfers to others. You will always
have people who don’t like you, but in the end… who cares!
Dress to impress…
you—Your appearance determines some of how you are
perceived. More important, you feel good about yourself when you
look great, and when you look great, you feel great. Others will
see your confidence and react positively to it.
Don’t suck at your
job—Whether you like your job or not, be good at
it! This expertise builds an air of confidence. Others will
recognize your skills and will compliment you, which not only helps
your reputation but also your self-esteem.
Shut your
yapper
—Take an interest in others. Find out what
makes them tick. Ask them questions about themselves: their day,
their hobbies and their jobs. Let your audience, associate or
customer talk, and really listen to what they say so you can
respond appropriately. Good listening skills make you more
attractive to others. It’s not about you, dummy! Determine their
type of personality, search out their interests, and adapt your
disposition to bond with them. People automatically like other
people who are like them, so discover through conversation
something that you have in common, and let it drive your
interaction. Don't pretend to have something in common, as most
people can see through pretense, but discover a genuine
commonality.
The more you put the above ideas into practice, the more you
will see how your personality will help your sales and how others
will enjoy being with you.
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